For coaches, consultants, trainers and founders

Turn your talks, podcast and know-how into a book in your voice, without a $30k ghostwriter

Hand over the talks, client sessions and courses you already have. Answer a short voice interview about what they leave out. Get a non-fiction book that sounds like you, without hiring a ghostwriter.

Add your first talk or document in minutes

10–12 h
of your time, not 50
Sources
listed at the end of the book
Opus 5.5
writes every chapter

Three ways to get the book out of your head

Ranked by what experts tell us matters most: that it sounds like them, and that nothing in it is made up.

What mattersHire a ghostwriterGeneric AI writing toolsAIWriteBook Expert Book
Sounds like youClose, after rounds of interviews and draftsGeneric, the same voice for everyoneFollows your own writing and your recorded words
Nothing made upYes, if they check every claim with youNo, fills gaps with plausible facts and storiesBuilt only from your material and interview, sources listed
Keeps your stories and frameworksYesOnly what you retype into promptsKept the way you name and tell them
Your timeAround 50 hours of interviews and reviewsHours of prompting, then fact-checkingAbout 10 to 12 hours, mostly talking
Ready to publishA manuscript; formatting is often extraDraft text you still have to assembleEdit, format and publish in the same app
Cost$15,000 to $60,000A monthly subscription2,500 credits per book in the launch beta
Calendar time6 to 18 monthsDays, plus the rewritingSet by how fast you add material and answer

What you bring is already enough

The book is built from things you have already said and written. Mix as many as you like, up to 50 sources and 20 hours of recordings.

  • Talks and keynotes

    Recordings or YouTube links of the talks you give again and again.

  • Client sessions and calls

    Audio or video of the sessions where you explain your method.

  • Courses and workshops

    Slides, workbooks and module recordings.

  • Podcasts and interviews

    Episodes you hosted or guested on.

  • Posts and newsletters

    Web pages, articles and LinkedIn posts you wrote.

  • Notes and documents

    PDF, Word and text files, or anything you paste in.

How your book gets written

Your time goes into the first three steps. The writing happens after you approve the plan.

  1. 01Step

    Add what you already have

    Drop in talks, slides, recordings, YouTube links and pages. Each one is read into pieces of knowledge: your claims, stories, numbers and frameworks.

  2. 02Step

    Answer only the gaps, by voice

    The interview has read your material, so it never asks what you already covered. It asks for the story behind a framework or the client result you never wrote down. About 15 minutes per interview.

  3. 03Step

    Read the first pages, approve the plan

    See how chapter one opens before you unlock. Then approve the chapter list and outline, and change anything you want.

  4. 04Step

    Get every chapter in your voice

    Claude Opus 5.5 writes each chapter from your knowledge only, in your writing style. The sources go in a list at the end of the book.

It reads like you because it is you

The story, the numbers and the phrasing come from your own recordings and answers. The chapter only puts them in order.

  • Your writing style

    Paste ten paragraphs of your own writing, and every chapter follows how you write.

  • Nothing made up

    If it is not in your material or your answers, it is not in the book. Missing pieces become interview questions.

  • Sources at the end

    The book closes with the talks, documents and pages it was built from, so you can check any chapter.

What you said, next to what the book says

A few lines from a podcast transcript and the paragraph Expert Book wrote from them. The story, the number and the phrasing all stay yours.

Read a sample chapter

The opening of a chapter built from one keynote, one podcast episode and two interview answers.

Sample chapter · Chapter 3

Stop Presenting, Start Asking

Every founder I work with believes the deck is the product. It is not; it is a crutch. The deck lets you talk for forty minutes without learning a single thing about the person across the table.

One logistics client ran three calls without a single slide and closed in five weeks instead of five months. Nothing about the offer had changed. What changed was who did the talking.

On the first call, they listened. On the second, they said the problem back better than the buyer could. By the third, the buyer was drawing the way forward with them, and the proposal was a formality.

When people ask me what changed, my answer is always the same: we stopped presenting and started asking. The rest of this chapter is how you do that, one call at a time.

Built from: Selling Without Pitching keynote · Podcast episode 112 · Author interview, answers 3 and 5

What it costs next to a ghostwriter

One book, compared on money, your hours and the calendar.

For one bookHire a ghostwriterExpert Book on Pro
Money$15,000 to $60,000About $50 a month
Your hoursAbout 50 hours of interviews and reviewsAbout 10 to 12 hours, mostly talking
Calendar6 to 18 monthsAt your pace
Who writes itA writer learning your fieldYour own words, put in order

Launch beta: 2,500 credits per book on Pro, Ultra, and AppSumo Tier 3 and Tier 4, a 75% beta discount. After the beta: 10,000 credits per book on Ultra and AppSumo Tier 4. Writing and rewriting chapters is included. See the plans

Built for people who already teach it

If you explain your field every week, your book is mostly said already.

  • Coaches
  • Consultants
  • Therapists
  • Trainers
  • Advisors
  • Founders
  • Speakers
  • Course creators

Before you start

The questions experts ask before they trust a tool with their book.

Your book is mostly said already

Add one talk or document, answer the gaps, and read how your first chapter opens.

  • In your voice
  • Nothing made up
  • Sources listed at the end